Love Barnie's coffee, but Santa's White Christmas is my favorite flavored coffee of all time. So happy to be able to get it nearly year 'round, but, then I guess it makes it less a treat. It is FAR above the "holiday blend" of the most famous coffee shop chain. And SURPRISE, the company has not been closed down because someone became traumatized due to seeing the name contained the word "Christmas" ! Good for Barnie's for not wading deep into the whole "micro-aggression" trend, it's just coffee after all, Santa's fav I guess, definitely mine. Must say the Publix grocery chain's holiday ice cream, named Santa's White Christmas after the coffee, is also WONDERFUL holiday treat with a cup of Barnie's Christmas coffee !