Be Fit Food is fabulous for people who are having trouble getting started, or for people who start but keep going off track/off plan. By providing your entire day's meals and snacks there is no confusion about what you are going to eat that day, and no opportunity to accidentally eat foods off plan. Adding salad to every meal fills the belly, so hunger isn't an issue. This is the gentlest way to get your body into mild ketosis, and as you see the weight drop every day on your scales you are highly motivated to continue making healthy choices. Making good choices is so much easier when your body is in ketosis and not craving carbs. Be Fit Foods makes this easy for you. The quality and taste of the food is fine (not extraordinary) but what is fabulous is how having the food all there, all prepared, helps people stick to the plan. When you are hungry it is so easy to reach for a quick high calorie option. With Be Fit Food you can quickly reach for a healthy option. I highly recommend this to people who are struggling with getting started and staying on track, and for those who have trouble getting through the carb withdrawal days before their body switches to fat burning (ketosis). -