Okay here we go. I saw the damn advertisement over and over again and thought “hey, that’s pretty damn cool. But I’ll never use it”. Fast forward a couple days and I’m sitting on the beach with a warm beverage in my hand. Because apparently a cooler, ice and shade isn’t quite enough for these hot summer days. So, I buy the damn thing and one for my wife. Now, not only am I hold a nice cold beverage but my wife’s frozen coffee that was bought 9 hours ago that normally would have been thrown out because it melted, IS STILL FROZEN!!! So if you think you won’t use it, buy it anyway and find a reason and you’ll be amazed. Oh, and buy one for your partner that drinks a quarter of a frozen drink, forgets about it then asks for it 5 hours later. You’ll both be happy when you find it still frozen and you didn’t waste money or 3/4 of a coffee.