When doing business with a company, the criteria I judge them by are customer service, product quality and price. That's also the order of importance to me of those criteria. If purchasing online, the cost of shipping and how quickly the company ships orders are also key factorsi Hose in a Hurry has exceeded my expectations. Great quality and price, certainly. I needed some information - and when I called them, I received excellent customer service from a knowledgeable and helpful fellow. My great experience with my first order, made it a no-brainer to order from them again.