I watched the television program ‘Breaking Fashion’ which largely featured In The Style. Frankly, I was disgusted with many aspects of this company. Firstly, I noticed that the boss (Adam) treated his employees badly, expecting unrealistic deadlines and managing to find a fault in whatever they did, despite poor conditions and general uselessness on his part. Also, during the series Adam stated that he wanted to challenge the ideas that the fast fashion industry was unsustainable and bad for the environment, however I saw no examples of doing this throughout the programs. The factory who produced the clothes often made mistakes, such as printing fabric in the wrong colour, resulting in the clothes being sent to landfill. An action which could have been avoided. The company attempted to cover up the overall cheapness with a glamorous filter of celebrities, social media, parties and flash, but I felt that they did not succeed.