When I first went online to order I was confused by the 'Your Details' section. Did I fill in recipient's details or mine - it was a gift subscription. So I tried to ring twice and was bemused to be answered that nobody was available to take my calls and it hung up. This is not good PR and other companies would not let potential customers go like this. The breakthrough came when I tried to order online again and paid through Amazon. The procedure was far more user friendly. It would have been nice to receive a card(by post) to send especially given price of subscription!