This is the second time I've tried Jimmy Joy, first time was back when it was still called Joylent. In the meantime, their formula has changed and I have to say mostly for the better. The texture is not as grainy/sandy, but it still is a little bit, to some degree, which is the biggest flaw to me personally. The taste is pretty good for most flavors. I've tried most of the flavors they have and I have my preferences. Surprisingly, by far worst of the flavors is chocolate, with all the others being good and about the same. I find vanilla very neutral in a good way. My favorite is strawberry, because I find it's relatively mild in flavor, but wild berries closely follow. Pistachio is pretty good and has a strong pistachio smell and taste. Apple cinnamon is good, but I find flavor and aroma to be a bit too intensive. The only one I really don't like is chocolate, but it I can still tolerate it.