I first contacted LifeLaunchr to get an idea of how to help my special needs son choose a school to fit his needs and to help him stand out in a crowd of other exceptional students. Swami guided us and gave us extremely helpful advice on how to approach these issues. I have to say that I appreciated the comments and that there was no "hard sell" to purchase services. This led us to working with Jane Hirschorn and utilizing her to help fine tune my son's college essays. We thought that he was set because he had several very good essays before we started collaborating. Honestly, we were very naive. The first step is to write the essay. The second is to really tear it apart to build it back up. This was an interesting process. Jane has an innate ability and laser focus in helping the student recognize what is necessary language in the essay and how to expand (or in some cases excise) it. While the Common App helps eliminate duplication on some levels, my son applied to 10 schools and each school had supplemental mini essays that also needed to be edited. We are fortunate to live close to Jane so we met at her office but there were several times were we needed to work via Skype. Both options worked very well for us in utilizing her services. I can not recommend her enough. Overall, I had a good experience with this group. My son applied to 10 schools and got into 9 so I think that speaks for itself.