In London there are plenty of businesses that care more for your wallet than your happiness. Lovefone are the exception, from confirming my booking to popping me a reminder to greeting me by name when I arrived to knowing exactly why I was at their store to making it very clear how long their service would take and what that service included through to cleaning my phone and...shock horror engaging in great conversation with me whilst I waited for the work to be complete. End-to-end the best in-shop experience in 14 years in London; thank you Lovefone, you are brilliant.