First of all, the quality of the products. I have bought a baby bath towel embroidered for my nephew and I loved the softness of the towel and the finish of the embroidered name. It is going to be a really lovely present. Second, the customer service. With my first order I used the free muslins coupon but I didnt receive them when I got my order. I contacted customer service and not only they (thank you, Staciah) were very helpful and kind, they got the muslins sent to me so in a couple of days I had them with me (with a very sweet note included in the package). Xx