I love that it came all vacuumed packed and rolled up (unlike difficult mattress moving back in the day by delivery men) Unpacking it was pretty easy and fun, once carefully laid out, cut the packaging and it was cool to see it bounce into a full queen sized mattress! I have insomnia, and woke up often in the middle of the night with my old mattress, and even with a memory foam pillow, good sleep was hard to come by. But test drove this mattress and I've not had this sort of sleep since I was a child (you know back then when you could sleep anywhere almost instantly) Didn't want to leave my new bed/mattress... I even had a good 10 hours sleep on my off day! Only woke up myself up during the night as for my first time, I was snoring! For those who didn't enjoy it, guess it's those rare folks who just don't match. It happens. But for me I'm in love with my new Noa :)