I was wary about purchasing shampoo I haven't "smelled" in person....have been sickened by some of the citrus, vanilla, and florals scented ones that I ordered online and I am LOVING the scent of P&G shampoos! Glad it comes in "dry" for in- between so I can enjoy the scent longer! I am also impressed by the way I could get thru knotted Doodle coats....the bane of my grooming shop. My GSD has been bathed twice now, once in sensitive and once in shedder and he hasn't had any reactions to either one, though many of that breed I've groomed have sensitivity to certain shampoos. I've been using your products now for 2 months and not one complaint....just happy owners who love the soft silky coats and wonderful smells. Thank you!!!