I very very seldom order clothing online: however the sweaters I saw on the Pura website looked beautiful, simple and elegant. I took a chance and ordered. To make a long story longer! I have ordered 4 sweaters from them in the past 3 months and have been delighted with each one. They are soft, elegant and well made. The thing that truly sets Pura apart from any other company I’ve dealt with? Their customer service. The best I’ve ever encountered. Quick, helpful, one on one service - I will be ordering more from them. Looking forward to the cotton knits for spring and summer too.