Just like the song says; SIMPLY THE BEST!!! I was recommended to try Swiftwick socks about 4 years when the socks made by a large cycling brand terminated their sock line.. What great advice by the Bike Store Manager to give the Aspire style a spin. The socks hold compression for a very long time after years of washing. Great comfort on the road & no slippage whatsoever!!! I won’t buy another brand of socks & I love all the bright color options!!! I keep adding various colors to my cycling sock drawer & only use the Swiftwick socks for many pleasurable miles of training & everyday riding.. Thanks Swiftwick for producing SUPER CYCLING SOCKS!!!