Aviva Reviews

Name: Aviva
Rating: 2.10

2.1 Rating 643 Reviews

27 %

of reviewers recommend Aviva

Company Reviews

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2.1

Based on 643 reviews

Shipping & Delivery
Delivery Methods	Own Driver
Customer Service
Communication Channels	Telephone, Email, Live Chat
Queries Resolved In	Over A Week
Customer Service	1.1 out of 5

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info@aviva.co.uk

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Anonymous

Anonymous // 01/01/2019

Filter: Rated 1 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“Aviva account online car insurance is woeful. From a terrible app and website that never updates making a reg change impossible. To an terrible chat bot system and if you actually get to online chat staff they are dim and slow. God forbid you actually have to make a claim .”

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Posted 1 week ago

“Unable to talk to anyone about renewal. Have a ‘take it or leave it’ policy. Only call centre is claims however when I tried to talk to someone I spent 5 minutes going through the options then they hung up on me, three times in a row. Had to do it all online. No updates on claim process. When I finally cancelled, they had the cheek to offer me a £10 discount. My new quote is almost £100 cheaper.”

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Posted 1 week ago

“Aviva denied my insurance on a new car that I bought. I was forced to cancel my policy. I was refunded on the last couple of weeks of my insurance, however having to pay a cancellation fee of 56 pound left me with +£5.06 return to my account. - that was fine and made sense. Left the company and I got a new policy with another insurance. 2 weeks later aviva have charged me £107. I rung up and was told very rudely that if you cancel before 10 (working) days of your next month’s start date, they will charge you anyway. This wasn’t stated in any email to me. Absolutely furious. What a slippery company to be charging me a month’s insurance because I had cancelled my policy within 10 working days. I had cancelled it 12 days before the next one. Absolutely disgusting.”

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Posted 2 weeks ago

“My last name is 2 words. Aviva cannot deal with a 2 word name, so keep calling me by the wrong name. This doesn't offend me, I am not upset about it... but as it is 2025, I find this pathetic and I'd rather take my business to a proper grown-up company than suffer being called the wrong name as a matter of process in order to accommodate someone else's inadequacy. Additionally there seems to be no way to talk to anyone at Aviva about this, so here I am. At least I know now before I have a more urgent need of customer support.”

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Posted 2 weeks ago

“I wanted to give zero stars but it wouldn't let me, worst experience I've ever had, basically won't let me with draw my pension, obstacle after obstacle, impossible, months and months of phoning, emails and still refusing to let me withdraw my pension ,this whole experience has made me ill, I will probably never get my money,”

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Posted 3 weeks ago

“I paid into a life insurance for over 30 yrs. Then last year i had a really bad time. Within this i hadn't realized or been informed that my insurance had stopped/lapsed. When i realized approx 2 months ago I contacted them straight away and was told it couldn't be restarted with their cold uncompassionate response. I contacted them through their web page under problem. Explaining this twice asking if I could pay missed months etc to restart or even an offer of a solution. To date no one has been in touch. The mad thing is i was going to set up a pension etc with them. But after this i definitely wont now and I wont recommend to anyone. Considering what i had to deal with last year they are the least compassionate group ever. My mortgage provider and all utility providers etc showed more understanding and compassion than aviva did.”

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Posted 3 weeks ago

“Stalling information, fabricating stories and dates and times , seems like a well practised process not to pay out . I have been treated in a shameful manner by Aviva I have terminal cancer 12 months to live , 4 months in Aviva still making my life a living hell”

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Posted 1 month ago

“Aviva=avoid They are devils”

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Posted 1 month ago

“Worst experience ever, waiting pension policy lump sum, process is taking months, 40+ calls, numerous emails unanswered, it’s clear they just don’t want to part with my funds, so many obstacles they put in the way to stop you getting your well deserved pension. The whole process of dealing with Aviva will affect your mental health. I’m left thinking I will never get my pension.”

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Posted 1 month ago

“won't have gone through this withot bitclaim”

Aviva 1 star review on 21st February 2025

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Posted 1 month ago

“Increased car insurance by £100 in one year, with no reason. Unreasonable!”

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Posted 2 months ago

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Aviva 1 star review on 22nd January 2025

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Posted 2 months ago

“So annoying to do anything. Not worth it in the slightest and I get it for free with work.”

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Posted 2 months ago

“Aviva is a scam insurance. If you can live them, do it as quickly as possible. They said I was involved in car accident, while I wasn't. Then they closed my case with short note: non fault. It's allowed use NDC but mean I was involved in car accident just not my fault and it will effect my premium. What a,scam. Shame Aviva. How to trust insurance whom against own customers instead of protecting them.”

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Posted 2 months ago

“Completely useless . Very difficult to contact , chat bot just not my thing for 2-3 hours and not getting anywhere”

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Posted 2 months ago

“I have contents insurance with them, about to become had. I have been paying them for years, no claims. The minute I had an accidental loss after filling the claim online they call and treat me like a criminal. Then again like a criminal. Eventually the claim moved on to a specialist who was nice. Now they said they won't pay because they are not sure I was the owner of my own ring. Despicable company. I will cancel today and follow all legal routes. Avoid!!”

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Posted 3 months ago

“the customer care is so bad”

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Posted 3 months ago

“Awful that my mother in law has been paying these people for 10 years and when she finally needs them stranded in London il at 87 we have been sent in circles with phone calls and robots and cut off after a 20 minute wait. Anyone thinking of using aviva for healthcare think again. Or take their mental health care out because you’ll need it after a day of trying to get what you pay for - jumping the queue hassle free healthcare”

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Posted 3 months ago

“Absolutely awful company. I will never use them again”

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Posted 4 months ago

“aviva is a joke wouldnt trust em as far as i could throw em bunch of money grabing twats”

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Posted 4 months ago

Aviva is rated 2.1 based on 643 reviews