“The results speak for themselves!! Totally transforms the colour of my hair. My hair goes from dull and yellow to a vibrant ice blonde. Would recommend anyone with blonde hair to try this, you won't believe the difference. Doesn't make my hair dry either like some other shampoos, and the smell....omg!!”
“I hate to say this but the shampoo has done absolutely nothing for the yellow tones in my silver hair. I have used it 3 times now and apart from making my silver hair slightly purple, the yellow streaks remain. Very disappointing after reading other reviews. This is not a cheap shampoo and I expected the yellow tones to be a little reduced at least a little!
For those of you who think I may have been blonde before going grey. I wasn't, my original hair colour was dark brown and I've been grey for 15 years now.”