I've been ordering from Back Country for over 15 years. I've never had a single issue with them. They have always given me great deals. Today is probably the first time I have had to contact their customer service and they did a great job. I ordered an item that was on sale for 30% off. Before it was delivered, they marked it down a bit lower to 40% off. I opened a chat and asked them to adjust the price to the current lower one, and they didn't even hesitate to do so. The agent was very friendly and helpful. Everything I have ever ordered arrived exactly as expected. There isn't a store near me, but I will continue to order from them online. They are reliable and have great deals!