I liked the fact I could get the cakes and brownies delivered outside of London with little notice. That was great. The Chocolate cake with caramel was overwhelming to the point it was too much caramel. The brownies were more cake like I felt than actual brownies. The gift boxes and tin were a nice addition. Price wise i felt it was quite expensive for what it was. Perhaps if the they were 'to die for' cakes and brownies you might justify the price. Overall 2.5-3 out of 5. Not dreadful but I wouldn't pay that much again, mainly because I and a few others were disappointed in the taste of the products. 5/5 for service, delivery and ease of buying from website.