There are 3 great/outstanding things about this company. 1. The product is amazing. I grew up in Phoenix and ate really good Mexican food 4 to 5 times a week. The Fresh Chile Company produces Chile products and Chile sauces like I grew up with in Arizona. This is the kind of stuff they serve in the best Mexican food restaurants in Phoenix. They are the best Chile products you can find. Period. 2. The attention to detail is reminiscent of what most American businesses were like in the 1950s and 1960s. Good, accurate, informative product descriptions and info. No hype, no hard sell; just truthful info and beautiful product photos. What you see is what you get. You can buy with confidence. 3. Great customer service with a personal touch is refreshing and welcome in an age of impersonal robots and algorithms. I spoke with Amy on the phone and have exchanged emails with Randy the owner and they are 100% focused on your satisfaction with your order. They care, and it really shows. The Fresh Chile Company wants you to be happy. In conclusion, a great product, attention to detail, and outstanding customer service. Honestly, what more could you ever want from a company?