The rug exceeded our expectations, the colors are rich and the quality of the materials and construction are impressive. The personnel were very polite and informative. My wife and I were a little hesitant to buy this item without being able to see it, but it turned out to be one of our best purchases ever and at an unbelievable savings on their Black Friday Sale. We were told the rug may vary as much as 4 inches in length, but it measured exactly to the advertised 9’-6” X 6’ -6” which was the perfect fit for our purpose. The rug was also shipped out and received several days earlier than the salesperson stated. Highly recommend and would not hesitate to do business with Incrediible Rugs and Decor again.