The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.52

4.5 Rating 1,831 Reviews

87 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 1,831 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 91%
Accurate And Undamaged Orders	99%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.5 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 18th January 2025

506

Anonymous

Anonymous // 01/01/2019

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“Absolutely loving everything about this product. My hair is in such great condition and love the convenience of having it delivered to my front door.”

Helpful Report

“Very happy with the shade. The inclusions for the start up kit were amazing and my colour is lovely, I got many compliments for my chocolate blonde colour (7.3). 3 weeks in now and has not faded much as at all. Very happy.”

The Shade 5 star review on 5th June 2020

Helpful Report

“Great package with all you could need for a professional colour application! I went from blonde to golden brown. The colour was more red that I had anticipated but I love it. First time putting a permanent colour in my hair & was done by my husband & teen daughter (they had a great time) so needless to say it was easy to use! I’m super happy - would def use again!”

Helpful Report

“The shade was perfect..the hair dye doesn't smell toxic nor does it burn your scalp..hair felt super silky and gorgeous after using this product..will be continuing use of this fantastic product..you may need to add a purple toner to the packages for blondes to help marry the regrowth to the length of it..was a bit gold compared to the length. A1 PRODUCT PEOPLE!! 😝 DONT HESITATE TO PURCHASE!!”

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“Absolutely love the shade. They supply everything needed shampoo, conditioner, barrier oil. So glad i found The shade. So affordable and it doesnt smell like normal hair dyes do. Great work. Im sold!!!!”

The Shade 5 star review on 4th June 2020

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“Very pleased with colour outcome on my hair. It's also very convenient for my lifestyle.”

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“very gentle colour and no orange tones. great product for the price. easy to use. Bit tricky to apply to the back of your hair on your own, but overall happy with the results. Thank you :)”

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“The kit is great and really helpful. The consistency of the product is perfect , nice and thick so it doesn’t drip. The brush application was easy and effective. I really liked the barrier oil. Hair feels great and the colour is nearly what I wanted but definitely and definitely 100%better than what I had been using Definitely happy to have found “the shade””

Helpful Report

“It didn’t cover my greys so I sent an email to complain but never heard a word from you I’m very disappointed as I was so excited about trying your product Di”

Helpful Report

Hi Diane, I have searched but I cannot find an email from you. I'm sorry you didn't get the result you were looking for. It seems you may have very colour-resistant greys. Please contact one of our colourists here who would be happy to assist you: https://theshade.com.au/colourist/ Our colourists are available 7 days a week. I hope this helps! The Shade team

“I really loved my hair colour from The Shade, it made my hair much softer and more manageable than the regular colour I was buying from the supermarket. I love that it's organic and much better for me and my health, and the colour was perfect. I'm hooked”

Helpful Report

“I have just started using The Shade and I am really impressed with the product...no smells or sensitivity. Camilla the colourist helped me decide on a colour and it was perfect. Plus the service, backup and supplies sent was awesome. So glad I found you!”

The Shade 5 star review on 1st June 2020

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“Absolutely love it! I had to get hubby to do it for me and there was more than enough hair dye to cover my hair!”

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“I really love the colour and the quality of the product. The only thing I would say otherwise is that the colour pictured in the website on the model isn't very close to the actual colour. I chose the colour based on the other photos, which means that I wasn't disappointed. But if I'd chosen it based on the standard model it would have been very different (the model's colour is very much lighter).”

Helpful Report

“I ordered a "trial" and was surprised to receive an email stating I was to receive another order. Advised by Craig I'd signed a "subscription". That's ok. My fault for not reading the fine print better. My next issue was the original colour I'd ordered was way too dark and it was being sent to me again. Craig then advised he'd send me another colour with $9.00 for postage. I remarked that $9.00 was expensive for postage, particularly when I was receiving a product I didnt feel I'd actually ordered and I felt slightly scammed by the whole thing. Craig's reply was nothing but obnoxious, rude and stupidly arrogant. He is the only person you are able to speak to! Buyer beware. It's all great if it goes well. If there are any issues, Craig has no concept of customer service, basic manners or whether you are a satisfied customer or not. Disgusted!”

Helpful Report

Dear Nikki, We processed your order as we do for hundreds of customers each day. You said that your colour was too dark and I offered to send you a free replacement tube of colour for the cost of postage. That is a tube of hair colour, the box, the label, the shipping bag, and the postage and handling for $9.00 which you told me was excessive. We do require changes to subscriptions to be made prior to the shipment date, which you neglected to do. For the sake of ensuring you get the right colour, I was happy to make you the offer. Craig The Shade

“Very impressed with the shade!! I was surprised by the fact that the dye didn’t have that horrible lingering ammonia smell like regular store bought hair dye. My hair feels smooth and has a lovely shine to it.”

The Shade 5 star review on 29th May 2020

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“After years of colouring my hair at the hairdressers I decided to do it myself. Working from home during COVID (in case it turned out yuk) and The Shade's free offer boosted me to finally give it a go. It was recommended I mix amalfi & sicily to obtain a neutral shade. I found it abit tricky to apply around the roots (I'm sure I'll get better) but the process wasn't too bad at all, and I only used half of both tubes. The result was fantastic. A little darker than I expected but I prefer it - a more natural medium blonde that toned down my yellow bits and lifted my darker roots. My hair felt fantastic afterwards and it didn't damage my curls. I will be able to used the left over colour when its due to be re-done and I have subscribed to The Shade. So glad I finally gave home-colouring a go. Just do it guys!”

Helpful Report

“It’s like having an at home spa / salon experience. The toolkit including brush, bowl, clips, cape and mat are such great quality. The packaging with barrier oil, developer, hair colour, shampoo, conditioner and gloves is so well though out. Usually 30 minutes feels like a chore and I put off colouring my hair until the last moment, but this feels like an indulgent treat I don’t need to delay. When applied it doesn’t smell of chemicals or drip easily. There’s heaps of product for those with long, thick hair. The shampoo and conditioner smell amazing and as if they’ve just come from Aesop. Please consider doing them in travel size. An extremely well thought out concept for professional hair colouring at home.”

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“Really great results. Gorgeous, lasting colour and hair is so silky and soft.”

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“So great beautiful colour and not a strong smell the first time my greys are covered beautifully thanks Shade love the products and the shampoo and conditioner makes my hair so luscious”

The Shade 5 star review on 27th May 2020

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“Lovely shade and covers my greys perfectly.”

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The Shade is rated 4.5 based on 1,831 reviews